How to Write Effective Cold DMs for Web3 Sales

Business Technology

Learn how to craft concise and effective cold DMs for Web3 sales to connect with decision-makers and drive engagement.

Cold DMs on Telegram are a fast way to connect with Web3 decision-makers like CEOs and investors. To succeed, focus on these essentials:

  • Be concise: Keep messages under 3-4 sentences.

  • Be clear: Address their challenges directly.

  • Be relevant: Personalize your message based on their work or needs.

Quick Steps:

  1. Start with a personal opening: Reference their recent work or achievements.

  2. Show your value briefly: Explain how you can solve their specific problem.

  3. End with a clear next step: Suggest an easy action, like scheduling a quick call.

Tools like CRMchat can help track conversations, automate follow-ups, and manage outreach efficiently. Focus on testing and improving your approach to maximize results.

Basics of Cold Outreach for Web3 Sales

Why Telegram Works Well for Web3 Sales

Telegram

Telegram's encrypted messaging ensures secure conversations, while its group features make networking easier. It offers direct access to Web3 decision-makers, cutting through traditional barriers.

Tools like CRMchat can boost your sales efforts on Telegram by:

  • Tracking conversations with HubSpot and Pipedrive integration

  • Automating contact and deal syncing

  • Managing tasks and reminders

  • Organizing workspaces

  • Sending bulk messages for broader outreach

These features set the stage, but the real game-changer is how well you craft your messages.

Core Principles of Effective Cold Outreach

Succeeding in Web3 cold outreach boils down to three key principles: brevity, clarity, and relevance.

Principle

How to Apply It

Why It Matters

Brevity

Keep messages under 3-4 sentences

Saves time, encourages replies

Clarity

Get to the point quickly

Helps recipients decide faster

Relevance

Focus on their challenges

Shows you've done your homework

"Telegram isn't just another messaging app - it's where deals happen, partnerships are formed, and communities thrive".

When crafting a direct message, focus on the recipient's needs, not your own goals. Here's how sales teams can improve their approach:

  • Do your research to understand the recipient's challenges

  • Personalize your outreach, but avoid overdoing it

  • Clearly communicate your value in a concise way

  • Suggest actionable next steps to keep the conversation moving

Balancing personalization with efficiency is key. While automation tools can save time, every message should feel tailored and relevant to the recipient.

Steps to Write Better Cold DMs

Start with a Personal Opening

Personalized messages work much better than generic ones in Web3 sales. Show that you’ve done your homework - mention their recent work, highlight specific achievements, and connect your message to their challenges.

For example: "Hi [Name], I really enjoyed your ETH Denver talk on NFT scalability. Your strategies for optimizing gas fees were especially impressive."

This kind of opening grabs their attention and sets the stage for the rest of your message.

Explain Your Value Briefly

After your opening, focus on how you can help them. Keep it short and directly tied to their needs.

Component

Do

Don't

Message

Be concise and address their pain points

Write lengthy paragraphs or just list features

Context

Relate to their specific challenges

Make it all about you

This approach ensures they see the relevance of your message without feeling overwhelmed.

End with a Clear Next Step

Wrap up by suggesting a specific, easy action they can take. Make your ask simple, like offering a time slot or asking a yes/no question, and tie it back to their interests.

Example: "Would you have 15 minutes this Thursday to chat about how we can help reduce your NFT marketplace's gas fees?"

Using tools like CRMchat can help you stay on top of follow-ups while keeping them personalized.

Tips for Improving Cold Outreach

Common Mistakes to Avoid

When sending cold DMs, steer clear of these errors that can hinder your success:

Mistake

What to Do Instead

Using generic greetings

Mention specific work or accomplishments of the recipient

Writing long, unclear messages

Keep it short (under 60 words) and highlight the value you bring

Being overly pushy

Build genuine connections by addressing their needs or challenges

Neglecting follow-ups

Send follow-ups every 3-5 days with brief reminders or fresh value points

By avoiding these missteps, you set a solid foundation for effective communication. But to truly succeed, you’ll need to fine-tune your strategy through testing.

Test and Refine Your Approach

Once you've sidestepped common mistakes, focus on testing and improving your outreach. Keep track of response rates to see what works best for your audience.

Here are a few effective strategies to try:

  • Timing and Follow-ups: Send messages during working hours while factoring in time zones. Follow up every few days with short, relevant updates or new insights. Tools like CRMchat can help automate and personalize this process.

  • Message Content: Experiment with different wording to see what gets the best responses. Make sure your messages are clear and directly address the recipient's interests or challenges.

  • Engage Before Outreach: Build connections by participating in Telegram groups or similar communities before reaching out.

Using these methods, and tools like CRMchat, can make your outreach process smoother and more effective.

Get Guaranteed Responses to your Cold DMs

Using CRM Tools to Improve Cold Outreach

CRM tools play a crucial role in making cold outreach more efficient, ensuring consistent communication and follow-ups with potential clients.

How CRMchat Simplifies Telegram Outreach

CRMchat

CRMchat provides a Telegram-focused solution tailored for Web3 sales outreach. Here's how its features can help:

Feature

How It Helps Cold Outreach

Bulk Messaging

Send personalized messages at scale without spamming

Contact Syncing

Automatically update and sync prospect details

Task Management

Stay on top of follow-ups and engagement

Workspace Organization

Keep campaigns and data well-structured

The bulk messaging feature ensures outreach efforts are consistent while avoiding spam triggers by managing message pacing. Task management keeps follow-ups on track, so no opportunities slip through the cracks.

Connecting CRM Tools to Your Workflow

Integrating CRM tools with platforms like HubSpot and Pipedrive can make outreach smoother and more effective. Here’s what CRMchat brings to the table:

  1. Centralized Data Management: Automatically sync prospect interactions between Telegram and your primary CRM, eliminating the need for manual updates.

  2. Automated Task Creation: Set up reminders and track engagement based on how prospects respond, all without extra effort.

  3. Enhanced Reporting: Analyze campaign performance to fine-tune your outreach strategy.

Additionally, CRMchat’s Zapier integration connects it to thousands of other tools, automating repetitive tasks and improving efficiency. Its workspace organization helps Web3 teams group prospects, monitor their progress, and maintain consistent messaging - avoiding duplicate efforts.

To make the most of these tools, map out your outreach process and identify areas where automation can save time. CRMchat supports personalized messaging at scale, ensures timely follow-ups, and keeps everything neatly organized.

Conclusion: Key Points for Writing Cold DMs

To write effective cold DMs, focus on being personal, clear, and efficient. The goal is to craft messages that connect with the recipient while saving time.

Here’s a simple framework to guide your approach:

Element

Best Practice

Why It Works

Opening

Mention specific work or post

Builds an instant connection

Value Prop

State one clear benefit

Highlights direct relevance

Call-to-Action

Make a single, clear request

Encourages immediate action

Stick to a clear structure: start with a personal opening, follow with a compelling value proposition, and end with a specific next step. Keep your opening short but impactful by referencing how you found the recipient or what stood out about them.

Leverage modern tools to improve your outreach. For instance, CRMchat can simplify follow-ups and scale personalized messages. It also integrates with platforms like HubSpot and Pipedrive, helping you manage conversations more efficiently.

Cold outreach is a process of constant improvement. Use tools to monitor your message performance, track response rates, and adjust your strategy based on what resonates most with your Web3 audience.

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